Course curriculum

  • 1

    Welcome To The Landing Workshop

    • Hi From Steve & Tutorial
    • What Not To Do
    • How to Use This Course
    • Pace Car Video
    • The Pace Car
    • Internal Goals - Revising Your SMART Goal
    • Brief Logistical Details
    • Community Walkthrough
    • Facebook Group Notes
    • Community Page
  • 2

    Week 1 - Launching A $10k/Month Drone Business: Finding Your Unique Value Proposition By Starting Conversations

    • Find What You Love & Determine Your Unique Value
    • Additional Context
    • The Launch Week Key Takeaway
    • How To Find Prospects + Send Them Emails Walkthrough
    • On The Kinds Of Emails You Should Send
    • The Only Required Video In The Course
    • Attitude Check Notes
    • The Elite 25 Walkthrough (And Sports Companies)
    • The Real Money Makers: Commercial Properties, Tourism, & Economic Development
    • Commercial + Economic Dev Prospect List
    • Email Templates
    • How Long Outreach Will Last
    • Very Important: Always Follow Up
    • Why Followup Is The Most Important Lesson
    • Week 1 Bonus: On Borrowing Audiences
    • Refresher, Awareness & Industry Context
    • Referrals & Recap
    • Your Homework for The Foundations Module
    • Have You Gotten Paid Yet?
    • Week 1 Ending Reminder
    • Launch Survey - Week 1
  • 3

    Week 2- Crafting Money-Making Offers: Understanding How To Sell Your Value

    • Sales Is Serving: A Note From Nik
    • Sales Vs. Service
    • What Clients Want
    • How To Give Them What They Want: Active Listening
    • A CRE Story: Brad
    • What To Do If Someone Underprices You
    • How To Get Paid Up Front
    • Price Anchoring
    • Price Anchoring As Healthy Collaboration
    • Donna Story - Return to Value
    • Donna Is Everyone
    • Set Your Clients Up To Close: Listen
    • Following Through on Value: How Setting Clients Up To Close Gives You The Power To Charge Anything
    • You Did It: End Of Week 2!
    • Bonus: How People Decide What To Pay
    • Bonus: Re-watch the mini-webinar
    • Selling Value Survey - Week 2
  • 4

    Week 3 - The Contract Closing Machine: Getting Paid To Listen & Pitch

    • Client Closing Overview
    • LLCs, CPAs, & Automated Checkout: How To Make Getting Paid Easy
    • Getting Paid Up Front
    • Proposals
    • A Few Notes On Why Proposals Let You Charge More
    • The Lander Small Biz Owner Financial Freedom Calculator
    • Fire Clients Faster
    • Making An Unbeatable Offer
    • Wrapping Week 3: Putting It All Together
    • Advanced: Get Paid To Pitch
    • BONUS: Contract & Proposal Writing Overview
    • BONUS - Example Proposal: Make $10k in 1 Week
    • The Getting Paid Survey - Week 3
  • 5

    Week 4 - Systems: The Mechanics Of Delighting Clients & Getting Paid

    • Intro to Week 4
    • Productizing Your Offers
    • Productizing Notes
    • Setting Project Expectations You Can Exceed
    • Your Responsibility To Make Clear The Value You Provide
    • Following Through - Delighting Clients with Project Delivery
    • The Keys To Consistency & Delight
    • Week 4 Wrap
    • The Fundamentals Of Work/Life Harmony & A Great Local Reputation: A Review Of What You Learned This Week
    • Happy Clients Survey - Week 4
  • 6

    Week 5- Profitable Promotion: Incentivize Referrals & Build Your Business Flywheel

    • Week 5 Intro Video
    • Referrals On Autopilot
    • Additional Systems & Processes That Will Change Your Business Overnight
    • Marketing 101 - How To Get People Talking About Your Work
    • Last Video! Goodbye Forever (jk)
  • 7

    Week 6 - The Universal Secrets To Success In Entrepreneurship

    • Hello From Week 6!
    • Mindset Week Backstory
    • How Your Treat Yourself & The Stories Your Tell
    • You Are An Awful Boss: Intro To The Obstacles To Your Success
    • Your Two Minds: Why Are You Your Own Worst Enemy?
    • How Your Internal Goals Are A Secret Weapon
    • How To Develop A Daily Routine That Amplifies Your Strengths
    • Focus: The Final Obstacle To Flow
    • Flow: The Key To Building Your Life's Greatest Work
    • Building Systems To Compound Your Effectiveness
    • Time, Money, and Advisors: Your Economic Levers
    • Wearing Rose Colored Glasses
  • 8

    Mastermind Call Replays

    • Landing Workshop Mastermind 1 - Dec 2019
    • Landing Workshop Mastermind 2 - Jan 2020

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